See how AI assistants answer the questions customers ask, and who gets named in responses.
Not a generic visibility score. Your industry, read closely.
- ChatGPT
- Claude
- Gemini
- Perplexity
Ask four AI assistants the same question and you will usually get four different answers. All four agree on one company only 16 times out of 100.
When an answer names both a comparison site and a company that sells directly, the comparison site is named first about 3 times out of 4.
Most companies get named by only one of the four assistants. Very few get named by all four.
Perplexity names no company at all much more often than the other three assistants, and its answers look different: almost no headings, and no working links back to sources.
OpenAI and Perplexity usually end their answer by offering to help more. Anthropic and Google usually just stop.
Thirteen common selling points, brand reputation and loyalty programs among them, never once showed up as a reason AI judged a company.
AI almost never makes the final choice for the buyer. Instead, it narrows the options or hands the decision back to them.
About half of all answers teach the buyer something specific to ask a company for. About 1 in 5 go further and give them exact words to say.
What you get in every report
Every finding has proof.
We show you the real answers behind each finding. You don't have to just trust us.
We break it down for you.
We sort the findings by where a buyer is in their decision, and what kind of buyer they are.
We write for your type of business.
You get advice made for your specific business, not one summary for everyone.
You can check everything yourself.
We name every company. We list every source. We quote real answers word for word.
How we read the signal
We put the questions your customers actually ask, in the wording they actually use, to the major AI assistants, hundreds of times over, and read who gets named, ranked, and talked around, so the picture is a distribution, not a guess. That signal turns into six reads of your category, from the whole board to a single competitor comparison.
What we offer
Industry reports
The whole board for one category, and where every brand sits on it.
Brand insights
One brand read closely: how AI names you, places you, and talks around you.
Competitor insights
The same read, run on the rivals you name.
Gap analysis
The answers nobody owns yet, and the shortlists you should be on.
Source audit
Where AI gets its opinion of you.
Continuous monitoring
The same questions, re-run on a schedule.
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